CATCH, a certified nonprofit that adapts toys for children with disabilities, wants to establish themselves as a professional corporation apart from their student organization. 

In a 24 hour competition with a team of 4 other students, we delivered a playfully professional brand identity, a polished website platform for a leading online presence, and a versatile PR toolkit.

I created the new logo, led branding efforts, built the website, and led the pitch development around the concept of “the push of a button.” 

After pitching to a panel of industry professionals, we won for our client CATCH – and I am joining the nonprofit moving forward to assist in implementing the ideas we delivered.

Logo development: